What We Can Learn about Personal Branding from Dennis Rodman

What We Can Learn about Personal Branding from Dennis Rodman

When we think of Dennis Rodman, there are two or three words (besides dominant rebounder and defender) that thousands of people associate with him: Outrageous Bad Boy. How did he earn this moniker? The Personal Brand Dennis Rodman Rodman was a leader in his marketplace, the National Basketball Association—a rebounder who would stop at nothing [...]

What 50+ Job Seekers Can Learn About Personal Branding from Lady GaGa

What 50+ Job Seekers Can Learn About Personal Branding from Lady GaGa

A friend sent me a Youtube video of a New York University student playing piano and singing a song that she composed. The name of the student playing barefooted in a formal gown was Stefani Germanotta, more commonly known as Lady GaGa. Since that NYU concert in 2005, GaGa has sold 4 million albums and [...]